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AMI Paris
Alexandre Mattiussi is a French fashion designer and the founder of his own brand, AMI Alexandre Mattiussi. The brand is known for its contemporary and relaxed approach to menswear and has gained international recognition for its simple yet stylish designs.
In 2011, Alexandre Mattiussi decided to embark on his own journey and launched his namesake brand, AMI Alexandre Mattiussi. The name “AMI” comes from the French word meaning “friend,” reflecting the brand’s vision of creating clothing that feels comfortable, approachable, and easy to wear—much like clothes borrowed from a friend.
The brand’s first collection was officially presented at Paris Fashion Week in 2011 and quickly drew attention for its modern, wearable designs. AMI’s aesthetic can be described as a blend of classic and contemporary elements, featuring clean lines, relaxed silhouettes, and a strong focus on quality craftsmanship.
One of the defining characteristics of AMI Alexandre Mattiussi is its commitment to producing high-quality clothing at accessible prices. Mattiussi aimed to build a brand that delivers well-crafted pieces without compromising style or accessibility. This approach has helped AMI resonate with a wide range of customers and establish a strong presence in the global fashion scene.
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